We are in the middle of the silly season and social networking sites will be abuzz this week as the Democratic Party kicks off its national convention in Charlotte, North Carolina. It’s a good time to have a broadband connection as the activity on Twitter showed last week during the Republican Party’s convention in Tampa, Florida. Whether you support the GOP or not, if you are an avid political geek as yours truly, you were definitely getting in your two cents on how well the Republicans were making their case for whether they should be allowed four years in the White House.
Pew Research recently released an assessment of how all this tweeting and Facebook posting is impacting political discourse in America. Overall, the report found that postings to social networking sites are having some impact on political views, especially among people who identify themselves as Democrats or liberals. According to Pew Research, 24% of liberal social network site users and 18% of moderate social network site users said that use of social network sites have prompted them to change their political views. Only 11% of conservatives who use social network sites are prompted to change their views as a result of interacting online.
In addition, 25% of social network users have become more active as a result of using social network sites. Sixteen percent of social network site users have changed their political views as a result of interacting on the sites. Nine percent of social network site users took the opposite turn and became less engaged with political discussion as a result of postings online.
Oh well. Happy tweeting and see you tonight online at least.